Marketing Tools We Use & Love

We all know how big of a role marketing plays in the success of your business. Below are some of our favorite businesses that provide excellent products and service you can trust to empower your real estate career.

brown framed eyeglasses

If you are looking for a way to connect with your potential buyers and sellers…mail out something unique to your farms. We personally love to send out Just Listed cards in black envelopes with white script font. It looks like an invitation, so recipients are almost guaranteed to open it. This is especially impactful for luxury listings. Follow the link, choose from an array of colors and features, and upload your farm .csv file for custom addressing.

This is a great website for affordable quality print products, especially bulk quantities. They have everything from business cards, banners and signs, flyers, postcards, booklets to stickers, magnets, and envelopes. PsPrint offers a lot of options when customizing your orders. Their customer service is very responsive and turnaround time is quick.

Another great online business to utilize for printed items like direct mail postcards, newsletters, signs, calendars, and business essentials like business cards, notepads, envelopes, etc. It is high quality but not as affordable with some things compared to PsPrint. We use Smartpress for all of our clients postcards because of the ease of use in placing orders with custom files and mailing lists. We also love using them to purchase bi-fold flyers for listings, they’re great to have at open houses….several steps above your typical flyer.

We use canva heavily to create various designs for our clients. The base plan is free to use. Create beautiful social media graphics, banners, flyers, business cards, you name it. You can upload your logos and fonts, as well as save your color codes all in the Branding section to keep all your designs in line with your custom branding. They are always expanding the tools within the software, making it a great asset for continued use.

This social media scheduling tool is perfect for busy agents that don’t have time everyday to sit down and manually post to their social platforms. Create your social graphics in canva and then add them with captions, hashtags, locations, and more to your Buffer calendar. This is a great way to ensure you have consistent content going out when life gets in the way.

Thanks for reading and happy marketing!

Leave a Reply